Wednesday, June 19, 2019
Social Responisbility and marketing ethics Coursework
Social Responisbility and marketing ethics - Coursework ExampleEmployees also require more than just a paycheck and the society generally requires the slopped to be a better corporate citizen, employ from the community, take c atomic number 18 of the environment and so on. Regulators require the firm to tow the legal line and communities expect firms to be philanthropic enough and give back by reaching out to the community and assisting them in what they do. Milton Friedman, who was an American statistician, economist as well as a writer is accredited with the above statement. Some examples of socially responsible product decisions include the Body tell on created a lasting business model by virtue of investing in the development as well as encouragement of products that shun sentient being testing in addition to using ingredients that are environmentally friendly. The second is decision by Lush Fresh Handmade Cosmetics spent 3 years on research and development to come up with a soap not made from palm oil (Bryan, 2010).The concept of sustainability is a step in the right direction and that businesses should embrace since it creates the potential to maintain a system functioning indefinitely without necessarily depleting resources, maintains economic viability as well as nutritive the requirements of not only the present but also future generations. Though there are rising indications that many American businesses at present are not sustainable, there have been efforts to make others sustainable. A number of visionary business managers and owners are already assisting create consensus by building and maintaining organizations that are sustainable (Steven, 2013).To those who feel that marketing is manipulating the consumer, the answer would be that they need to realize that marketing exists since there is a product developed by a company that it need to sell to people. A company therefore will use any possible means to make sure that consumers are aware of the product so they can go out and buy the
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